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Fashion
#KAMA 20

Admission KAMA#20

Application deadline

Oktober, 2023

duration

16 weeks
2-3 times a week (weekdays from 6:30 to 20:30 PM)

Cost

with a one-time payment – ₴ 28 000
when paying in parts - ₴ 30,000 (₴ 6,000 in five payments)

THE FASHION INDUSTRY IN UKRAINE IS STILL VERY YOUNG. AT THE SAME TIME, IN MANY COUNTRIES FASHION HAS ALREADY BEEN A SEPARATE SECTOR IN THE ECONOMY, INCLUDING PRODUCTION AND SALES, AND BECAME CLOSELY RELATED TO OTHER DIRECTIONS. REGARDLESS OF WHAT PLACE DO YOU SEE YOURSELF HAVING IN THE FASHION INDUSTRY, IT IS VERY IMPORTANT TO KNOW AND UNDERSTAND HOW ALL ITS COMPONENTS WORK AND INTERACT.

On one hand, our course is about how the entire design process is built, how trends are formed, how to correctly define your niche, choose a marketing strategy and build a fashion brand, be it a brand of clothes, shoes, accessories or opening a new store.

On the other hand, we paid special attention to the so-called “accompanying” industries. Students of the course will learn about the specifics of fashion journalism and PR, the organization of special events, for example, a show or a boutique opening party, about the interaction of a fashion photographer and a stylist and the differences between their work in various media.

Program

Fashion as a social phenomenon. Analytics and adaptation tools for social, political, economic and cultural events →
History of fashion: basic periods that have set accents in fashion, interaction with the social environment, references to the past →
Fashion trends, lifestyle: how trends are formed in relation to aesthetic, economic and social influence →
Fashion communication. Traditional and new media platforms: how to properly build communication using tools such as fashion journalism, PR, blogging, social networks, e-marketing, films, fashion shows, launch-openings, merchandising, exhibitions, events at points of sale

  1. Related industries

    fashion journalism and PR / how to write for different audiences and different media formats (magazines, blogs, reports from shows), formats of materials, event support for clients and partners → fashion shows / organization and planning of events (screenings, openings, conferences) → fashion styling and photography / features of work on filming for advertising, videos, films, screenings, lookbooks and various media formats / features of work in different locations

  2. General education module

    fashion illustrations, sketches, mood boards / techniques and media that allow you to visualize ideas and concepts lectures on contemporary art → "Hero of the Industry" lecture

  3. Fashion portfolio creation

Practice

Fashion portfolio creation

Students' projects

  • Suitster Review<

    Suitster Review

  • Vogue Ukraine<

    Vogue Ukraine

  • Harper’s Bazaar<

    Harper’s Bazaar

  • Suitster Review<

    Suitster Review

  • Helen Marlen Group<

    Helen Marlen Group

  • L'Officiel Online<

    L'Officiel Online